Strode’s business students recently spent the day visiting Birmingham’s Cadbury World.
During the day the students had a tour of the factory and received a personal seminar from Cadbury World about the ownership, workings at the chocolate factory and information of how their business runs, considering the main areas such as finance, operation and marketing.
Cadbury World opened in Bourneville village in 1990 on a site next to the Cadbury factory and their headquarters. It has now become one of Birmingham’s largest leisure attractions attracting thousands of visitors all over the world.
The students were given a real insight into how the business operates including buying the odd bar for the journey home!